Work
Find a selection of deliverables and capabilities. More samples or information available upon request. Contact me to learn more.
Writing
- Digital strategies for successful news stories, whitepaper, author
- How technology saved a hospital in its energy costs, article, author
- How closet companies can make space for training, article, author
- Tips to move your building to net zero, article, author
- The right content type for your goal, blog, author
Websites
- Mosaic website redesign, content strategy and execution, account management
- Rosecrance Behavioral Health website redesign, content strategy and execution, account management
- Minnesota Marijuana Association, marketing, content and account management from launch summer 2023-March 2024
Audio and visual
- Advanced Crop Nutrition with Sherry, YouTube series content director from launch through episode 4
- Renovating a Nonprofit on a Budget, podcast content producer and host
Strategy
- Net-new marketing plans
- Voice and tone assessment and documentation
- Branding assessment and documentation
- Audits existing plans
- Content gap analysis
- SWOT analysis
- Tree testing writer and facilitator
- Digital technical requirements documentation
- Google Looker dashboard strategy and oversight
- Proprietary content scorecard for existing content
- Podcast host and strategist
- Webinar host and strategist
- Continuing education credit creation
- Organic social media strategy and execution
- Focus group strategist and facilitator