I’m a content creator, rather than a writer, and that’s an important distinction. Writing is one part of content creation, and content creator is a more accurate and all-encompassing term.
That’s because content isn’t limited to only writing. In fact, there might be a better way to convey information you have than a written article.
Listen to my recording about the topic, or read my notes below from the conversation.
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Content Examples
Other types of content beyond an article include, but are not limited to:
- Podcast
- Infographic
- Social media
- White paper
- Case study
- Checklist
- Video
Reasons to Create Different Content
There are few key ways and reasons that one might create one or more pieces of content from the information you have:
- How people consume content is changing
- You have to think about the best delivery method for the kind of content you have. If it’s a quick, newsy update, consider a podcast so people can listen on the go. If it’s very visual, you will want to use something more like an infographic, video or social media post.
- Ask yourself, what are the goals of your content? Do you want somebody to feel a certain way or take a specific action! Based on that answer, you might create one type of content over another.
Get Started Creating Content
I love delivering information, which is why I got into communications. I also enjoy the challenge of delivering the right content to the right people in the right way at the right time.
No matter where you are in your content creation and delivery journey, I would love to be a part of it. From brainstorming to consulting, writing or editing, I can help. Please contact me to get the conversation going.
